Glossary V

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Glossary V

Value proposition

The unique benefit or advantage that a business offers to its customers.

  • Ghost Kitchens: Fixed Menu Vs. Rotating Specials (Unpacked)

    • Variable costs

    Variable costs – Expenses that fluctuate based on the level of production or sales in a ghost kitchen.

  • Ghost Kitchens Vs. Pop-up Restaurants: Pros/Cons (Clarified)
  • Ghost Kitchens Vs. Shared Kitchens: Costs (Unpacked)

    • Vegetarian dishes

    Food items that do not contain meat or animal products.

  • Ghost Kitchens: Vegetarian Vs. Non-Vegetarian (Clarified)

    • Virtual Brands

    Online-only restaurant brands that operate exclusively through third-party delivery apps and websites.

  • Ghost Kitchens Vs. Traditional Restaurants: Differences (Explained)
  • Ghost Kitchens Vs. Food Halls: Concepts (Clarified)

    • Virtual brands/concepts

    Virtual brands/concepts – Unique restaurant concepts created specifically for online ordering and delivery.

  • Cloud Kitchens Vs. Ghost Kitchens: Terms (Decoded)

    • Virtual kitchens

    Virtual kitchens – Commercial kitchens designed for the exclusive use of ghost kitchens and virtual restaurants.

  • Ghost Kitchens Vs. Food Trucks: Business Models (Unpacked)
  • Dark Kitchens Vs. Virtual Kitchens: Definitions (Compared)
  • Ghost Kitchens Vs. Food Halls: Concepts (Clarified)
  • Ghost Kitchens Vs. Traditional Restaurants: Differences (Explained)

    • Virtual restaurant brand

    Virtual restaurant brand – The visual and marketing identity of a virtual restaurant.

  • Franchise Vs. Independent: Ghost Kitchen Types (Defined)

    • Virtual restaurant concept

    Virtual restaurant concept – The overall idea and theme behind a virtual restaurant’s menu and branding.

  • Cloud Kitchens Vs. Ghost Kitchens: Terms (Decoded)
  • Co-Working Vs. Solo: Ghost Kitchen Arrangements (Decoded)
  • Ghost Kitchens: Fixed Menu Vs. Rotating Specials (Unpacked)

    • Virtual restaurants

    Virtual restaurants – Online-only restaurants that operate out of a ghost kitchen and offer delivery or pickup services.

  • Cloud Kitchens Vs. Ghost Kitchens: Terms (Decoded)
  • Co-Working Vs. Solo: Ghost Kitchen Arrangements (Decoded)
  • Ghost Kitchens: Fixed Menu Vs. Rotating Specials (Unpacked)
  • Ghost Kitchens: Healthy Vs. Comfort Food (Unpacked)
  • Ghost Kitchens: Mobile Vs. Fixed Locations (Clarified)

    • Visual branding elements

    The visual components that represent a brand, such as logos, colors, and typography.

  • Ghost Kitchens: Fixed Menu Vs. Rotating Specials (Unpacked)