Asian Ghost Kitchen3 min read

Asian Ghost Kitchen

Ghost Kitchen Guide Contents

If you’re concerned about starting an Asian Ghost Kitchen in the USA, you shouldn’t wait for so long.

There are thousands of Asians living in the USA and they’d love ordering food from if they liked the taste.

Just go out for a walk in your nearby market and you’d find plenty of Asians there.

That’s because Asians started migrating to the USA years ago and they have now become a part of the society.

In fact, the Asians have established their own societies in different parts of the world.

Asian Ghost Kitchen

The reason why people are confused about starting an Asian Ghost Kitchen is that they aren’t sure about which location they should choose for the business.

The move is part of the company’s 2020 expansion strategy. Grab already has 50 ghost kitchens — also called cloud kitchens, virtual kitchens and KaaS (kitchens as a service) — across five Southeast Asian markets to date, including Indonesia, Vietnam and Thailand.

Cloud kitchens are not new to Singapore; Grab rivals Deliveroo and FoodPanda have launched similar concepts. Grab is also planning to launch more cloud kitchens in the city-state during the first half of the year.

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When you’re starting a traditional Asian restaurant, you’re bound to choose a location where you can find more target customers.

But that’s not the case with a ghost kitchen because ghost kitchen can be used as a center point to deliver food to multiple locations.

In other words, the ghost kitchen waives off all the limitations so you may expand your business as much as you want.

Let’s talk about the benefits you’d get if you started an Asian ghost kitchen in the USA.

Less Competition

Food Food

The best thing about starting an Asian ghost kitchen is that the competition isn’t very tough because the Asian restaurants haven’t yet taken advantage of this new concept.

As long as we’ve found, there are only a few Asian restaurants that have taken this industry seriously.

Therefore, we’re recommending that you should start providing your services as soon as possible.

You might be thinking that the Asians aren’t yet familiar with this industry, therefore, the restaurants haven’t yet paid any attention.

Well, that’s the main advantage for you because you can introduce this industry in the Asian market.

You’d be able to build a better reputation in the Asian market if you entered this industry before anyone else.

Better ROI

Cooking in Asian ResturantThe ROI you can get with an Asian ghost kitchen is absolutely amazing because you can make all the arrangements without spending too much money.

Currently, if you analyze the costs of starting a traditional Asian restaurant in the USA, you’d be shocked to see how expensive it can be.

But if you compare the costs of a traditional restaurant with an Asian ghost kitchen, you’d definitely agree that the ghost kitchen is the best option for getting a better ROI.

In fact, the expenses of managing a ghost kitchen are also very low compared to a traditional Asian restaurant.

The money, you’d save with a ghost kitchen business model, can be used to expand your business in multiple ways.

You can either use that money for running aggressive marketing campaigns or you can offer amazing discounts to your customers.

Define your Success

MOMO tasty

The best thing about Asian ghost kitchens is that they allow you to define your success the way you want.

There are so many opportunities for growing your business in this industry that you’d never stop once you learned how to make use of this business.

So, get ready to jump into this business because the chances of success are pretty high in this category.

To read more about Asian Ghost Kitchen, just click on this link here.

References:

https://www.l2finc.com/ghost-kitchens

https://4872c6dc-da18-4c2b-bf2e-157b23fa0e3f.filesusr.com/ugd/5e8fc2_5cc2f645ae474cbb947f34dc9d3aad1c.pdf

Image Credit : https://fortune.com/longform/lunar-new-year-nyc-chinese-restaurants/